Case studies

Work that shipped.

AI automation, product strategy, growth, and content — organized so you can jump straight to the work that matters to you.

Featured · AI Automation

Insight Engine.

Turn raw customer feedback into prioritized, evidence-backed product decisions — powered by semantic AI clustering, sentiment analysis, and executive-ready Voice of Customer reporting.

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AI · Product Analytics · BI

Thousands of comments → an executive-ready roadmap.

A full-stack AI product built with Python, FastAPI, MiniLM embeddings, HDBSCAN clustering, Claude summaries, and an interactive Streamlit dashboard.

PythonFastAPIMiniLMHDBSCANClaudeStreamlit

Travel · AI Automation

An AI concierge that handles intake, quotes, and follow-ups

Client · Boutique Travel Agency

Problem

The founder was the bottleneck for every inquiry — manually replying to DMs, drafting itineraries, and chasing payments.

Work

Built an AI automation layer across intake, trip personalization, quote generation, and payment follow-ups — all synced to her CRM and calendar.

Result

Response time dropped from 6 hrs to under 5 min
30+ inquiry hours reclaimed per week
Booking close rate up 40%

Real Estate · Agentic Workflows

Agentic workflows that qualify leads while she shows homes

Client · Independent Real Estate Agent

Problem

Leads came in faster than she could respond; hot buyers cooled off and listings sat without follow-up.

Work

Deployed an agentic system that instantly replies, qualifies intent, schedules showings, and drafts personalized nurture sequences — integrated with her MLS and calendar.

Result

Lead response time: under 2 minutes, 24/7
Showing appointments up 3× in 60 days
Closed 2 listings from old cold leads via re-engagement

Skincare · Social Strategy & Paid Creative

Social strategy and ad creatives that moved product

Client · Clean Beauty Skincare Brand

Problem

Posting daily but seeing flat sales; ad creative fatigue was driving up CAC and killing ROAS.

Work

Designed a content system, shot fresh ad creatives, and rebuilt paid social around a testing cadence — hook variations, UGC-style assets, and retargeting flows.

Result

ROAS improved from 1.8× to 4.2× in 8 weeks
Revenue from paid social up 210%
Follower growth of 18K with higher engagement quality