PHASE 01
Corporate career
Started in analytics. Learned to read businesses through their numbers and translate signal into decisions.
My story
The story so far —
still being written.
From corporate analytics to founding an AI company, shipping a SaaS, and raising two daughters along the way. Here's how it unfolded.
PHASE 02
Data analytics specialization
Moved into real estate intelligence — site selection, predictive models, BI for retail portfolios.
PHASE 03
Motherhood
Two daughters reshaped my definition of leverage. Every minute had to count, so every system had to work.
PHASE 04
Starting content
Began publishing the journey: lifestyle, motherhood, productivity, then AI and the founder path.
PHASE 05
Founding Laya Digital
Built the company to do what I love — AI automation, agentic workflows, and digital transformation.
PHASE 06
Shipping SaaS
Started building Ouralink, a family relationship OS — documenting product, code, and lessons in public.
PHASE 07
What's next
A portfolio of AI-powered businesses, a creator brand, and a body of work my daughters can study.